The Self-Help Chaperon brand appeals to women dealing with an identity dependent on endless achievement and are struggling with shame or big, heavy emotions. The brand design also represents new beginnings, growth, passion, love, and ambition with its color palette and typography choices.
The scope of this project was:
Branding Identity






What Kelsie had to say about working together:
How do you feel now that we have completed your project?
“Much more confident! I feel like I’ve beefed-up my tool belt and have great resources to help me use it.”
What would you say to someone who’s considering working with me?
“100% do it!”
From Mediocre to a Must-Have
Don’t let design hold you back from passionately pursuing your mission and embracing your brand’s greatest potential.